Ever wonder why video marketing is so powerful and growing stronger with each day? Well, here are some fact and statistics that will help you understand just this and why you need to get onboard.
Use Video Marketing to Reach Your Target Audience
Video marketing is one of the most powerful and efficient ways to reach your target audience. Not only does it give you the ability to reach a large number of people at once, but it also allows you to create engaging content that will keep them coming back for more. In fact, video marketing is estimated to generate a higher average of $$$ per user retained than any other marketing tactic. So why not give it a try and see just how powerful this medium can be? We wrote about why and how to implement video into your digital marketing campaign here. Digital marketing is an important area of your business, or potential business you shouldn’t overlook, take a look here at what it can do for you.
Stats on Why Video Marketing Is So Powerful in 2022:
Here are some straight up numbers on why video marketing is so powerful in 2022:
- 1200% more successful than other content
- 92+% of brands say social media videos brought them new customers
- 157% organic traffic increase from search engine results pages, source Brightcove
- 105% onsite time increase, source Brightcove
- 200% overall conversion rate compared to non-video marketing, source Brightcove
- 78% of people watch online videos weekly,
- 55% watch online videos daily
- 90% of customers discover new companies and products using YouTube.
- 6,000,000% faster processing of images than text by our brain.
Humans Are Visual Creatures
Especially the last statistic is fascinating! It is of course nothing new, but it really explains why video marketing is so powerful. Human communication is predominantly visual, and it is only natural that video marketing follows this fact. You can find more statistics on this topic in our previous blog post here.
Therefore, when it comes to marketing, visual communication is essential. And the growing popularity of online videos is a testament to this. Let’s start getting you more customers today. Contact us today!
email: video@ncwebdev.com
